I'm a 23 year old multimedia designer living in Amsterdam. I've started almost 3 years ago in the creative industry as a designer at MediaCatalyst where I've designed and and conceptualised many international websites, pitches, campaigns, newsletters and banners.
Clients I’ve worked for are: Canon, Child Savings international, Dr. Ci:Labo, Guerilla Games, Speedo, Sony and Sony Ericsson.
I’m passionate about my job and driven to get the most out of every project. I’m able to work to tight deadlines within a team environment and understand commercial needs and requirements.
Design isn't just a job for me, its something I love to do. I count
myself very lucky to make a living being creative.
04.2008 Dettaglio.co.uk
Conceptualised, designed and developed in just 3 weeks, with over 280 images which all had to be retouched; this project made via design agency ‘We Love...’ proved to be a big challenge. The result was a flash-based site which allows you to explore the exclusive ‘car experiences’. The client response: ‘Spot on! Over the moon.’
Concept + Design of the website.
Briefing and direction of Flash developer with guidance of the art-director.
09.2005
To promote the Sony Walkman range I was asked to develop a scalable portal, which allowed to incorporate new products as they were released. The three campaigns launched were promoting the entry level, sports and sound quality units. The result is a different graphical language for each product, talking directly to the intended target audience.
Concept + Design of the website. Briefing and direction of Flash developer, with guidance of the art-director.
07.2007 Canon-Europe.com/EOS40D
This integrated campaign creates awareness around Canon’s semi-professional DSLR camera, the EOS 40D. To gain access to the site you will have to prove you can handle the camera. Exceptionally, the creative concepting for the website drove the print element of this campaign.
Concept + Design of the website and banners. Briefing and direction of Flash developers and copywriter, with guidance of the art-director.
2005-2007
I’ve conceptualized and designed several newsletters between 2005-2007 for Sony-Europe, promoting new product-releases, microsites and campaigns. With this concept, we’ve raised the open rates to 45% high and click-throughs of up to 33%.
Concept + Design of all the newsletters.
04.2007 SonyEricsson.com/Car
To Increase awareness and interest in using Sony-Ericsson accessories in the car I was asked to design a scalable campaign which could incorporate new products as they were released. This resulted in two interactive journeys which set the context of use, and whereby users can experience the product benefits.
Concept + Presentation to client + Design + Animation + Giving direction and Managing a team of Flash developers.
05.2007 SonyEricsson.com/Fun
With over six million registered users and 10 million unique visits per month Fun & Downloads is a proven success. I was asked to redesign the online store to support the growth of the wide selection of mobile content. The result was an large increase in sales.
Design + Reviewing the work of the developers.
02.2007
Underperforming in The US market the Japanese skin care specialist needed strategic and design repositioning before going Global. Together with the art-director I worked with a US agency to pitch online and offline solutions which resulted in a new graphic language and marketing strategy.
Concept + Design.
07.2007 Canon-Europe.com/PIXMA
Why make a website out of a printer if you can use the printer to make the website? The Canon PIXMA site was created from paper cut-outs and folded models, all printed out by the very machine being advertised. Through Stop-motion animation, these imaginative scenes were brought to life.
Concept + Design of the Explore section.
2006 - 2008
The poster on the left promotes the annual Christmas party, which was held on a Russian boat. On the right you can see an illustration which visualizes the tagline of MediaCatalyst: Intimate Interactivity. The Illustration has been re-used for several promotions.
Concept + Design.
02.2005 Schiphol.nl/Omgeving/SchipholJunior
This was one of the first websites I’ve designed. Schiphol Airport had asked me to redesign their junior section, the result is a more playful design which makes it more visually attractive to children.
Concept + Design + Presentation to the client.
05.2008 Killzone.com
Killzone is an upcoming first-person shooter game for the PlayStation 3. To create a better integration with the game, Guerrilla Games asked me to redesign their site. With the Information Architect, and a large team of developers I’ve created one of the largest community sites in this genre.
Design + Direction of jr. designer. Presenting concepts to the client. Briefing and direction of developers.
2005
When I started as a designer at MediaCatalyst I was the responsible for most of the banners for Sony Ericsson. Ranging from seasonal promotions and new product releases to banner campaigns for microsites. Below you can view a selection.
Concept + Design.
05.2008 BerbankHomes.com
Via digital creative agency ‘We Love...’ I’ve designed the website for Berbank Homes, which is a new property developer based in the UK. In the future the website will be extended with microsites for property developments around the country.
Concept + Design.
04.2007
To create better integration with the ATL look&feel I was asked to redesign the mobile site for Fun & Downloads. Via this mobile website you can access and purchase all content that is available for your phone, all via a 3-click purchase system.
Concept + Design.
01.2006
Working for the world’s leading swimwear brand I was asked to redesign their new global website. Together with their brand-agency I’ve created a simple and scalable platform, which allows for better integration of its ATL work. The striking imagery adds a new dimension to Speedo’s traditional image.
Design + Reviewing the work of the developers.
